Capitalise on and promote the use of cultural resources, particularly by young people, with a view to securing developments in society, the economy and jobs;
Give Europeans a bigger role in cultural growth by giving them the tools they need to be active participants;
Plead for a culture which looks beyond the preservation and protection of heritage and helps us understand society’s dynamic and constantly changing nature;
Promote the culture of remembrance through an approach which takes a clear look at the past and emphasises its unique features, even in terms of its differences, and so bolsters a sense of common heritage in Europeans and young people in particular;
Ensure that cities and regions are aware of the role that they could play through a pluralist and innovative approach to culture by supporting peaceful integration based on consensus.